Red Bull's smart use of social media and branded content
![Interview] Tweets with wings: How Red Bull's branded content flew them to 35,000,000 followers](https://cdn2.hubspot.net/hubfs/369237/Imported_Blog_Media/Screen-Shot-2014-09-10-at-17_07_30-1.png "Interview] Tweets with wings: How Red Bull's branded content flew them to 35,000,000 followers")
Interview] Tweets with wings: How Red Bull's branded content flew them to 35,000,000 followers
Brand Generated Content, Brand Publishing, Brand content, Branded entertainment, storytelling, brand journalism et user generated content (UGC)… toutes les définitions autour du contenu de marque - Le vide poches du planneur strategique
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Red Bull Media Network CEO Gerrit Meier on What's Next for the Brand - Variety
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